Experienced digital marketing professional and multi-disciplinary designer with a passion for the music industry.

Skilled in leveraging digital platforms to boost engagement, increase brand visibility, and drive sales for high-profile artists and record labels.

I thrive on helping artists share their stories, build their brands, and engage with fans in meaningful ways.

About me

Data-driven marketer

Creative designer

Lifelong music enthusiast

I’m committed to partnering with artists and music-centric businesses to elevate their online presence and connect with their audiences.

I thrive on understanding your unique goals and developing tailored strategies that deliver tangible results.

From independent artists to established labels, I love the challenge of creating innovative campaigns that resonate within the music industry.

Explore my portfolio to see my work in action.

Who I’ve worked with

I’ve had the privilege of working with industry leaders like Sony Music, Universal Music Group, Concord, Spotify, along with acclaimed artists such as Celia Cruz, Jacob Forever, and Willy Chirino.

Your Music Marketing & Creative Partner

Daniel Falquez is an experienced and results-driven digital marketing professional with a passion for the music industry.

Digital Marketing

  • Social Media
  • Music Platforms
  • Music Releases
  • Business Strategy
Official lyric video for Toro Mata by Celia Cruz

Branding & Design

  • Branding
  • Content Creation
  • Visual Design
  • UX Design
Learn More

Featured Case Studies

Celia Cruz

Celia Cruz Estate: Comprehensive Digital Revitalization

Collaborating with the Celia Cruz Estate, I’ve spearheaded ongoing digital marketing initiatives, catalog optimization, strategic release campaigns, and special event activations – honoring her enduring legacy.

Jacob Forever: Release & Digital Strategy Partner

Serving as Jacob Forever’s release and strategy partner, I work closely with OneRPM to craft launch plans, execute content creation, and provide ongoing business support – propelling his musical success.

View Case Study
Jacob Forever, “El Inmortal”, artista y compositor, demuestra su diversidad artística entre la bachata, la música urbana y el reggaetón

Red Carpet Law: Branding & Digital Transformation

I partnered with Red Carpet Law to create a compelling brand identity and develop a results-driven digital strategy, including the launch of the RCL Masterclass – empowering artists and entrepreneurs.